30.11.2017

APC: New ways to even more customers

Up to now, consumers in Egypt were unable to purchase paysafecards. There are many reasons for this. A very flexible, quick and promising way of gaining access in spite of this is to enter into strategic partnerships with Local Heroes. These are payment service providers whose brands are already well established and well known in their respective countries – such as OneCard in the Middle East and North Africa (MENA) region. Up to now, those who purchased a OneCard in Egypt could primarily use it with local and regional merchants. The strategic partnership with paysafecard now makes it possible for consumers to use their OneCard for payment to international merchants and integrates the partner's interface into a common payment panel – powered by paysafecard.

International merchants thus benefit from the familiarity of the local payment provider, without any complicated integration. For example, customers from Egypt simply select the "paysafecard" payment method and are then redirected to a combined payment panel. The merchant itself, its website and billing modalities are not affected. In addition, Paysafe's international online retailers work with a partner whom they can fully trust both technically and in terms of security. For the merchant, everything from the connection to billing remains business as usual.

If you would like to know more about ACP and your options or are interested in specific new countries, please contact your account manager or send an e-mail to b2bmarketing@paysafecard.com.