29th August 2013, Vienna – The addition of Berthold Kao (36) to paysafecard.com Wertkarten AG sees the company bring a particularly experienced project and product management specialist on board. In his role as the new Head of Product Management, he is responsible for the entire paysafecard product portfolio - from strategy planning, implementation to product launches. Among Berthold Kao's core duties in particular is the continued development of the existing paysafecard product line through the inclusion of market and technological trends into the product portfolio.
Kao studied Business Administration, majoring in International Marketing Management, at the Vienna University of Economics and Business, as well as at the University of Illinois. He looks back on a total of almost 13 years of organisational and leadership expertise on both a national and international stage.
This includes 8 years of experience at bwin.party, where he finished as Head of MTV (Mobile Touch and Video). In this role he was responsible for the management of bwin.party Group's complete mobile product line. Kao was also entrusted with bwin Group's online casino and entire range of online games.
Before that, Kao collected relevant experience in the mobile phone industry as Product Manager at Mobilkom Austria, where he was instrumental in the launch of Vodafone live! as well as new tariffs. In addition to this, he has also worked at the telecommunications operator Connect Austria (ONE).
As Head of Product Management at paysafecard.com Wertkarten AG, Kao now leads a team of experts focused on agile development methods and modern structures.
"I’m looking forward to my new responsibilities in a very exciting industry. I view my central task as the continued development of a worldwide leading prepaid product and the commercialisation of the latest technological trends," says Kao.
Michael Müller, CEO of paysafecard.com Wertkarten AG, is delighted by the prominent new arrival and commented: "The addition of Berthold Kao sees us gain an experienced specialist in the field of product management. His excellent know-how and many years of involvement at renowned companies means that we have entrusted the continued development of our product to precisely the right person."
paysafecard.com Wertkarten AG (holding of the paysafecard group) - www.paysafecard.com - is based in Vienna with subsidiaries in London, Dusseldorf, Lucerne, New York, Mexico City and Buenos Aires, among other places. The company was founded in Austria and Germany in 2000. The company is now present in 33 countries at over 450,000 sales outlets worldwide with its core product paysafecard. paysafecard is a prepaid online payment solution which anyone can use. No bank account or credit card is necessary. The paysafecard 16-digit PIN is all that's needed to complete a payment transaction. paysafecard can be used at 4000 online shops. The company has become the European market leader in prepaid payment solutions with the brands: paysafecard, YUNA and Happy Schenkcard. In 2012, it was awarded Paybefore Awards for Best Digital Currency and Most Innovative Prepaid Solution. 2013 brought victory in the category of Best Consumer Value.
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